CASE STUDY: To score a communication goal to the management team, an employee should have a powerful email planning. SOLUTION: 1. Email Subject: Clear subject in the emails to "Tell them what you are going to tell" 2. Content Body: - Give an objective: Set the expectation straightaway in the first sentence : "Tell them" - Set the background: Provide a clear logic why the objective(s) is expected.If required, a short story explanation should be summarised. - Give consequences / explanation about the otherwise path (if things are not done) in a coherent way - Articulate details to support the main idea (with charts and tables) and credential reference. - Check grammars & vocabularies.